BlueStem: full-service marketing for Irish businesses and global SaaS brands
Some brands we have helped
What our clients say
Global Paid Media and SEO Programs
Sage
“It is an exceptional experience to work with the team at BlueStem. They bring an unrivalled level of expertise, making complex tasks seem simple with quick responses and efficient solutions.”
Global Paid Media and SEO Programs
Sage
“It is an exceptional experience to work with the team at BlueStem. They bring an unrivalled level of expertise, making complex tasks seem simple with quick responses and efficient solutions.”
Co-Founder & CFO
Every Body Eat
“Very experienced ex-Google people who know this space and deliver results. Even from Ireland, they were completely seamless to work with from Chicago. Two big thumbs up.”
Head of Marketing & PR
Press Up
“BlueStem delivered search, social and display strategies that significantly grew online revenue for a number of our key brands and outlets.”
Marketing, Creative & Brand Director
Niko Bathrooms
“This is my second time working with BlueStem, so there was no question it had to be them. Strategic thinkers who elevate every brief and turn strategy into measurable impact.”
Global Paid Search Manager
Brightpearl by Sage
“Their expertise in paid search is unparalleled, with campaigns adapted to our niche ICP. Happy to challenge and be challenged, they feel a real part of our team.”
CEO
Golden Discs
“BlueStem grew our search capability beyond expectation, with an immediate effect on our bottom line. The level of communication and response is second to none.”
How we work
One approach for every business.
Simple logic, driven by expert guidance built on years of experience.
Choose the support you need.
Customer Journey Diagnostic
Find what is holding back sales and where your next investment should go.
- Full website audit
- Full marketing strategy audit
- Map the journey
- Spot the leaks
- Check the data
- Plan 90 days
Leave with a prioritised plan, with costs and owners for each action.
Growth Partnership Retainer
Bring strategy, campaigns, creative and measurement into one coordinated growth programme.
- Ongoing strategy
- Hands-on delivery
- Regular reviews
- Shared goals
Senior guidance each month on where to focus next, delivered by one accountable team.
AI Enquiry Agents
Help more enquiries reach a sale or qualified handover when your team is busy or closed.
- Answer instantly
- Qualify leads
- Book appointments
- Hand over smoothly
Respond to enquiries day and night on your website or WhatsApp.
Work directly with Stephen.
I’ve spent over 20 years helping Irish and global brands strengthen their business strategies, sharpen their marketing and reach the right audiences. I stay close to the work, using accurate data to identify opportunities, improve performance and grow revenue.
At BlueStem, we combine commercial insight with hands-on expertise to help businesses scale. We’ve been trusted to manage over €15 million in media spend for brands including Aldi, Sage, Huawei, An Post Insurance, Enterprise Ireland, GNC, Lexus, Toyota, Golden Discs and Knight Frank.
What do you want to achieve and what’s standing in your way?
Start with the Customer Journey Diagnostic to connect marketing activity, enquiry handling and recorded sales.
Common questions.
Can’t see your question? Ask it on a call.
Irish SMEs, larger Irish brands and global SaaS companies, across online retail, lead generation, B2B and bricks-and-mortar businesses.
Yes. Many clients start with the Customer Journey Diagnostic as an independent review, or bring us in for a single channel such as Google Ads alongside their existing team.
We agree the commercial measures at the start, connect tracking to recorded enquiries and sales, and report against those measures every month.
Very little. We handle delivery and come to you for decisions, access and feedback rather than extra admin.
The diagnostic is a fixed €1,350. Retainer fees are price on application (POA), based on scope and AI enquiry agents from €299 a month. We agree any minimum term with you before work starts.
Stephen leads every engagement, supported by specialists in paid media, data, creative and web development.