Online Retail Scheme
Enterprise Ireland Grant
Enterprise Ireland has announced another call for its highly successful Online Retail Scheme. This is a competitive fund with a total of €9.3 million being made available to retailers
Why choose Blue Stem to help grow my business?
Founded by Ex-Googlers, Blue Stem is a full-service digital marketing agency that specialises in scaling businesses and revenue for the retail sector.
We have had a 100% success rate in helping Irish businesses achieve rapid growth through the Online Retail Scheme in previous rounds of this unique offer. With the help of our digital knowledge and expertise, applicants on average tripled their online revenue. The businesses we worked with were also successful in expanding their reach internationally to the UK, the rest of Europe and the United States.
Your business is unique and so are your marketing requirements. That’s why we are committed to providing you with the tailored solutions you need across search engine optimisation, social media channels, email marketing distribution, website design and development and paid advertising, including pay-per-click and social media advertising.
Get your Online Retail Scheme application started today.

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What is the Online Retail Scheme?
Your business can benefit from the €9.3million fund offered by the Online Retail Scheme to grow your online retail capabilities. Up to 80% of your proposed online project can be covered by this special funding opportunity with the maximum grant available reaching €64,000.
Previous rounds of the Online Retail Scheme have proven to be hugely successful with all recipients of funding across the country reporting an increase in online sales.
As consumers focus more and more of their spending online, retail businesses can use the scheme to become more competitive across a range of online activities. It is also a fantastic opportunity to increase your reach to a wider national and international audience.
Some of the ways you can maximise your online potential using the Online Retail Scheme include:
Website development and/or back-end enhancements
Website development and/or back-end enhancements
Search engine optimisation support
Training and consultancy in many key areas of digital expertise
Who's eligible?
If you are an Irish retail businesses interested in applying for the Online Retail Scheme, you will need to meet the following criteria:
- Already have a physical retail store in Ireland
- Employ at least 10 full-time employees
- Get over 50% of your revenue from customers direct (i.e. B2C)
- Get over 50% of your revenue from products (as opposed to services)
- Plans to sell internationally now or in the future
- Have an existing online platform (e.g. website or social media)
- Display potential to create or sustain jobs and generate growth in online retail
The great news is that previous recipients of the Online Retail Scheme will be able to reapply as long as they can demonstrate that their application is for a different project focus. Visit Enterprise Ireland website to get more information about eligibility.
When is the deadline for Enterprise Ireland Online Retail Scheme?
1st June 2022 at 12pm (noon)